Customer centricity in business the art of making the customer the centre of decisions and processes in your business. Steering away from a product focus
2014 should be a very interesting year in digital marketing. Businesses are beginning to show more mature digital mindsets which are driving their agencies towards
One of the biggest game changers in business (and life) this century has been the introduction of the internet. The internet created a world of
I have finally found a presentation at #SMWF that went deep into some branding ideas in social media. Kemi Benjamin spoke about social media management
This blog post is a reply to a comment made on Measuring marketing effectiveness of Facebook. The is always a big debate between internet marketers