In a recent article in the Harvard Business Review James Manyika, Michael Chui, and Hugo Sarrazin presented some insightful research that identified that some of our
Facebook believes in “social by design.” In other words something is not social unless your deigned it to be social. Social needs to be a
I am no DIY professional, in fact I am the opposite. The other day I found myself tring to rewire a household plug using a
After the demand for our LinkedIn in South Africa infographics we decided to extend our research into Africa. Nearly 6 million people are using LinkedIn
Over the last few years the DigitLab team and I have been tracking the growth of LinkedIn in South Africa.In 2011 we saw an 83%
The world of customer experiences is becoming more and more complex as business begins to understand the need to create niche experiences that mean more
After my last article about the role of social media in journalism I received an email through a friend from a journalism lecturer who shared
Birds of a feather flock together. The old saying rings very true when it comes to media channels that drive social interaction instead of one
I have recently had a very frustrating experience with a company who sold me a product. I have never been a fan of people who
Last night I arrived in Lagos to present a session on social media strategy. I was met at the airport by the a very professional