Six Tips for start-ups

Starting your own business is a very rewarding challenge so to help make it a success, here are a few tips that you can follow… Have A Business Plan Don’t underestimate the importance of a business plan. Even if you are very clear on what you want to do and you’re not needing to apply for any funding at all initially, it is still well worth writing out a formal business plan. The process of formulating your business plan, your forecasts, and your marketing strategy is an effective way to really hone in on your vision. When writing your business plan, you should ask yourself these two questions: Is your business serving a particular need? Does it represent a significant market opportunity? Have A Goal And A Vision While putting together your business plan, setting in stone your company vision statement should form part of this process. It can be very overwhelming at the start and one can easily get carried away with a load of new ideas, so be careful not to loose focus of what it is exactly you wish to achieve. With each new idea that you have, take a step back and ask yourself if and how it fits into your company’s goal and vision, then create a plan for how you can make it happen. Use your vision statement and set of goals as a constant reference point to every decision you make.  Keep Up To Date If you already have experience in running or...

The power of someone else’s idea

I remember the day I had an idea. A big idea! An idea that lead to me starting a business. I spent all my time trying to make that idea a real thing. I have spent the last few years of my life building a business, an idea I had for a digital agency. An agency that would help business succeed in a digital world. Its been an incredible journey and one that I spent every waking minute creating. I poured my heart and soul into making that idea a real thing. Something that had a real impact on the world. That idea became my reason to wake up, to go to work, to read, to hire, to teach, and to speak. Everything inside me wanted it to become a reality. As I have built a team over the years I have learnt an important lesson. It doesn't matter how much I love my idea, how much I believe in it or how much time I spend getting you to believe it. If I focus on trying to convince people about my idea the best I can hope for is a few people keen to work with me, who can share the work load of my idea. I have worked with many people you have liked my ideas and even believed in them alot. These people have been incredibly valuable to me in trying to get my ideas off the ground but there was something missing. The missing piece was...

Four leadership lessons I’ve learnt first hand

Three years ago I started DigitLab, and with it I began leading people. I wanted to lead a team instead of manage them.  I believe that people are at their best when they are happy, challenged, inspired and a part of a bigger vision. I have always believed it – now was my opportunity to test the theory. I have been able to operate DigitLab with a utopian mindset of leadership, free from the challenges of historical management and old business process. I was allowed to build a business that valued people before process.  I have learnt a lot over the years and wanted to share four principles that I have found invaluable in leading people. These are not always easy to make happen, they require trust, humility and faith in the people you have in your team, which leads me to my first principle: Hire people who get excited about your vision We hire based on three main principles; can you do the job (capability) and do you dream about the same things we do (chemistry). After intensive interviews and tests to make sure people are capable of doing the job, our final interview with potential employees is dedicated to finding chemistry and assessing capacity. We drive hard to understand what drives this person, what excites them and what they see as their value to add to a team. What I am looking for at the end of the day is simple but difficult to find. What are your...

Invest in your employees

I have noticed that small and medium businesses are taking less interest in their employees as they focus on trying to get their business engine running. These businesses are placing less value on their employees and the result is that their employees are placing less value in their employer. Small businesses tend to exploit talented people who are willing to work hard to ‘earn their keep’ by over working and under paying their staff. The constant excuse being that when things get better they can treat their staff better. Not all small businesses operate like this but I have noticed a trend towards this mentaility. I find this business concept and ideology a bit backward! It does not make sense to me. Employees are the most important part of your business. They are the vehicles that get things done. They build the company reputation and they keep the production cogs moving. They should be the number one priority of a business owner. There is nothing worse than building a person up, training then to be a part of your company just to see them leave because of better opportunities in another business. If a business owner invested time and energy into his/her employees they would see the following: A greater return on the employees productivity A higher level of loyalty from the employee towards the company A more positive working environment would be established. I would suggest the following list as a means to see people grow inside your company...

Article Topics

Check Mike’s Availability for Your Event

  • Email Address
  • Phone Number
  • When is your event?
    DD slash MM slash YYYY
  • Any additional information?

Where People and Technology Meet