TEDx Countdown Event Marketing

The Countdown Event Countdown events are gatherings to amplify and demonstrate climate solutions with the world. At their core, they use the TEDx model but with some notable differences. They also can be in various formats – virtual gatherings with or without original speakers, live screenings of the Countdown global launch, showcases of solution technologies, or even volunteer activities contributing to positive change. It’s time to take back power on climate!

The Durban Film Mart Virtual Conference

— https://digitlab.co.za/case-studies/durban-film-mart-virtual-edition/

Digitlab was the digital marketing agency tasked with attracting over a thousand attendees to the conference. Digitlab were also the technology partner, providing the broadcast and technological backbone to the conference. We handled the entire attendee experience from the first marketing email coupled with social media and online advertising, to the registration, the payment, the conference platform, the webinar delivery, the broadcast-level production and finally the supporting data analytics.

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