The Countdown Event
Countdown events are gatherings to amplify and demonstrate climate solutions with the world. At their core, they use the TEDx model but with some notable differences. They also can be in various formats – virtual gatherings with or without original speakers, live screenings of the Countdown global launch, showcases of solution technologies, or even volunteer activities contributing to positive change. It’s time to take back power on climate!
The Challenge
The organisers of TEDxGreshamPlace approached Digitlab to help them boost their marketing of the event and to localise the content for the Countdown Event – making it real for the South African audience.
Our Role
Digitlab handled the Social Media Marketing Plan, the Website Design Updates, email marketing and the general management of the digital marketing strategy.
