As we come to grips with public-facing tools like ChatGPT, I’ve been investigating the impact of human behaviour and how this technology will most likely impact business today. Last week we looked at its implications for marketing, and this week we shifted our focus to HR.
At its best, AI will help us become more human.
People are innately suited to create, think, and build. There are repetitive, mundane, replaceable, and replicable tasks that annoy people with boredom. We are designed to think critically – yet so many roles in business do not require this from people. Although AI poses many challenges, it does promise to help us spend more time being more human.
The TL: DR Version:
- AI and ChatGPT are not interchangeable
- ChatGPT will impact HR through its public interface and its API interface
- It will replace your job – the boring bits
- Business needs to plan now to transition employees out of AI jobs
- You can use ChatGPT today in several ways to improve efficiency and quality of output
AI and ChatGPT
While AI and ChatGPT are not interchangeable, ChatGPT is one expression of AI that has the potential to impact the HR industry significantly. To be clear, ChatGPT will move the business in two main ways:
- Customers and employees will start using the public ChatGPT interface (or tools like it) as part of their everyday lives. Here, we will face challenges in digital transformation as we engage a more informed and AI-supported customer/employee.
- ChatGPT API functions will be integrated into software technologies and become a natural part of our work. We will see the impact of AI in replacing people’s jobs here.
So let’s dive into a few vital areas HR Directors, Managers and teams will need to consider, thanks to the disruption AI is bringing to the world.
Replacing your job – well, the boring bits.
One of the main ways that AI and ChatGPT-enhanced software can impact HR is by automating repetitive tasks like:
- Scheduling interviews and even onboarding new hires.
- Help identify the best candidates for a given role by analysing CVs and job applications and conducting initial interviews. This can improve the overall efficiency and accuracy of the recruitment process.
In addition, ChatGPT can also enhance employee engagement by providing employees with instant and personalised answers to their HR-related questions. Improve overall employee satisfaction and retention.
Reskilling your skill-force
Another critical task ahead of HR is to understand which roles AI will take on first. Identify the people currently doing those roles, and motivate them to acquire the skills to transition into the new functions they will need to assume when AI takes on their current day jobs. So L&D is going to become strategic – as HR leaders, it will be essential to focus on developing these skills in your workforce and working with your executive team to understand the capabilities and speed at which technology is replacing people in task-based roles.
Recruitment will change – obviously.
ChatGPT can also change the way the recruitment process plays out. Just like the education industry is concerned about students submitting assignments that AI writes, employers could be concerned about the same things. AI might complete any competency assessments provided to candidates in the future. Although there is an argument that in the future, we would expect our employees to use AI tools like ChatGPT just like we would expect them to ‘Google it’ – so interview test submissions assisted by AI may become anticipated. However, we may insist that they understand how to use them correctly to deliver great work.
What could an HR professional do with ChatGPT today:
ChatGPT is an excellent tool for conducting research, collating and personalising information and building out content quickly. Meaning you can use the chatbot to:
- Create an interview question bank by role or interview type
- Write Boolean search strings in LinkedIn and Job Sites
- Get a list of Keywords for a job description to help rank in Google
- Write candidate outreach copy
- Create candidate summaries or “write-ups” to speed up the candidate shortlisting process
- Write job advertisements
- Writing and personalising email templates for recruitment
- Improve Job Descriptions
- Extract interview questions from a job description
In summary, ChatGPT has the potential to streamline and automate many HR processes, reduce the workload for HR professionals, and improve the overall efficiency of the HR department. AI will improve employees’ work-life and the candidate experience, but this technology is still new, and there are many kinks to work out.
As HR professionals, it’s essential to understand the capabilities of ChatGPT and how to use it to improve recruitment, employee engagement, retention and decision-making. Additionally, preparing for the shift in career development and recruitment is crucial for HR professionals to stay ahead of the game.
If you’re looking for a keynote speaker to cover this at your next conference, you can contact me here.