Using digital to delight your customers

Customer centricity in business the art of making the customer the centre of decisions and processes in your business....


What does it take to succeed in a Digital World?

One of the biggest game changers in business (and life) this century has been the introduction of the internet. The...


Digital Publishing shows promise of finding loyal customers

Most printing companies and print media houses are trying to work out how to find there rapidly disappearing customer...


Mobile and Social Strategy for African Development

Over the past year or so I have been working with a number of companies looking to expand their business into Africa....


Email is where knowledge goes to die

I am no DIY professional, in fact I am the opposite. The other day I found myself tring to rewire a household plug using...


How social media is changing the role of journalism

In their latest book Blur: How to Know What's True in the Age of Information Overload by Bill Kovach and Tom...


Navigating the world of social media in business

There is a big difference between launching a social media campaign and reinventing your business to take hold of social...


How social screening can help the recruitment process [infographic]

A while ago I wrote an article on how the recruitment industry was shifting due to social media technology. I would like...


How Tesco used QR Codes to increase online shopping

I love it when clever people come up with simple ideas that change the way the world works. This example we will look at...