User experience and the IoT

I remember reading about the Twittering Ferries a few years ago. This story captured my imagination and I started to explore the Internet of Things (IoT) in more detail. IoT, in essence, allows ‘Machines to speak to Machines’ (M2M), provide instruction, feedback on status, and even process artificial intelligence. The reason the Twittering Ferries intrigued me, however, was not the M2M relationship, but rather the fact that the code behind Twittering Ferries created a means where machines were now talking to people. They used social media to facilitate communication to human beings. This has been my interest point over the last few years, and a question that has been plaguing me ever since is: “What happens to IoT when it progresses from M2M to Machines to People, or People to Machines?” I have had the privilege of sitting on the International Advisory Board for the IoT Asia conference, which has given me massive exposure to the IoT conversation. Over the last few years, these discussions have provided a robust understanding of IoT into manufacturing and operational processes, but recently we are seeing more and more conversations leading towards a consumer interaction with IoT. All IoT conferences are speaking to retail tracks, user experience tracks, wearables, home automation and a host of industry that are consumer facing. Historically, IoT solutions have not considered human beings in their equations and strategy roll out; which has proven to be a challenge, mainly because their solutions never came into contact with people, except through...

What does it take to succeed in a Digital World?

One of the biggest game changers in business (and life) this century has been the introduction of the internet. The internet created a world of connection, a world where its easier to connect and faster to connect. We’re connected to information and people which has lead to business moving quicker, consumers changing faster, messages spreading easier and business launching in less time than ever before. Today is the age where a new innovative competitor can rise within a year by tapping into the power of these connections, changing the way you do business tomorrow. We have seen this with Amazon, Zappo’s, Google, Facebook, Wikipedia, eBay and many other digital businesses. The connection economy, succeeded the information era about eight years ago with the invent of social media. Social media showed us it was possible to create and manage relationships online. In fact, it not only showed us we can but it helped us realise that this is something people have wanted for so long. A better way to connect. So its fair to say that any business that has utilised social media to connect with customers has done well recently, but many have been burnt by the social media world. Many business have declined using social media to connect with customers and have focused on providing strong mobile channels to deliver services and improve customer satisfaction. Almost every business will see benefits from digital connections between themselves and their customers and/or employees, but not every business needs to engage with...

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